LinkedIn is the de facto social media platform for any serious business and can be invaluable for creating new opportunities and contacts.
What is LinkedIn?
LinkedIn is a social networking website for professionals, individuals or companies which was founded in December 2002 and launched on 5 May 2003. It is mainly used as a means of professional networking and in June 2013 LinkedIn reported that it had more than 259 million users in well over 200 countries or territories.
What is the value of LinkedIn
There are many many benefits of networking using LinkedIn and these range from building relationships to brand building and gathering intelligence.
Our approach to LinkedIn
Owing to the fact that a lot of the aspects of LinkedIn networking are really ‘hands-on’ activities, we tend to find that our services where this social media platform is concerned are heavily weighted toward consultation. For companies who don’t have dedicated staff available to assign to the task, we can provide ongoing LinkedIn advice and services. We also like to think that we can add extra value in that we have the wider knowledge of social media which enables us to integrate LinkedIn with e-mail campaigns or other Internet marketing activities that your company may be engaged in.