As web design and Internet marketing specialists, we began producing commercial websites in 1997. Our web design projects were initially for small UK businesses in Cumbria and the North West of England. However, word of mouth recommendations and a good visibility on the key search engines quickly led to the expansion of business and a database of local and international clients in commerce and industry. Websites built and marketed for a wide variety of businesses including artificial grass, refrigeration systems, medieval castles, holiday cottages and much more.
Fundamentally, and most importantly, we decided to always offer a no nonsense approach to what is a complex yet vitally important area of business. With extensive design and marketing experience, we have customized many websites to suit the needs of their customers. We have always looked closely at the following, important factors:
- how best to convey the essence of your business
- the most appropriate layout of the site
- ease of navigation
- usage of and balance between graphics and text
- quality and style of language and expression used
- security and privacy compliance (GDPR)
It is important to be meticulous in the actual crafting of a website in order to ensure its marketability – both to the intended customer and the most important search engines. This particularly applies to Google. So your site should be able to enjoy a far greater audience than many other sites. With billions of people worldwide now connected to the Internet, that’s some audience!
One thing we have never done is being technically clever for the sake of it. Rationality of purpose for a client’s website should always be the primary objective. Complex Java scripting and animations, again initially impressive perhaps, can and do cause pages to load more slowly. This risks penalties on the likes of Google. Such devices should only be used in sites where they have an important, functional role which is relative to the product or service being marketed.
Web Design Philosophy
In short, our design philosophy has always been to create the kind of website that most businesses want: easy to find, stylish and appealing, quick loading, mobile responsive and easy to buy from.
Take a look at our past clients in the web design portfolio and you will see a list of just a few of the hundreds of websites that we have built over the years. You can also check out some past client quotes and testimonials to see what people have said about services we have provided.